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When Sturm, Ruger & Co., Inc. opened for business in 1949 with a meager $50,000 investment, the company faced serious doubts from industry insiders. The “it can’t be done” remarks of the experts reflected the widespread view that the manufacture of guns had likely peaked, and was in a state of decline. There seemed to be few new ideas, and the apparent trend was that the large, established-name gunmakers would continue to dominate the market.

But this fledging company was guided by several well-thought-out concepts, not the least of which was founder William B. Ruger’s intent to build each product “to a standard so I would want one even if it was made by our competitors.” This fundamental concept, this deceptively simple touchstone of the underlying principles of innovation, quality and value, has proved so compelling that over 50 years later there is no question which company is pre-eminent in the American firearms industry. Sturm, Ruger’s rise to its present well-earned position has made it a respected company on the New York Stock Exchange since 1990. Sturm, Ruger produces hundreds of thousands of firearms each year for hunting, target shooting, collecting, self-defense, law enforcement, and government agencies. And in the course of the past half century, the Company has had the opportunity to purchase each one of its “big four” rivals.
Ruger LCP Pistol

The first Ruger firearm was the Ruger Standard .22 caliber pistol designed by Bill Ruger in 1949. He wanted to make a .22 pistol for plinking, target shooting, camping, and small game hunting which would be simple, reliable, and affordable. That design philosophy remains in the latest Ruger pistols. Now in many variations and calibers from .22 to .45, Ruger pistols have been used by sportsmen, law enforcement, and government agencies worldwide for over 57 years.

Ruger Mark III The bolt in the Ruger Mark III pistol travels entirely within a steel receiver on which the sights are rigidly mounted for consistent accuracy.

Rimfire pisols or rifles are either .17 or .22 caliber. They are reasonably low-powered as their rim is crushed by the firing pin to set off the primer, necessitating a moderately soft brass case. They are inexpensive, quick, accurate, and tons of fun to shoot! Used mostly for small-bore target shooting or “plinking” and small game hunting. Ruger .22 Rimfire pistols are perfect for informal target shooting, and small game hunting. The newest Ruger rimfire pistol is the 22 Charger, which pairs the classic Ruger 10/22 action and rotary magazine with an ergonomically designed pistol stock and an adjustable bipod. All Ruger rimfire pistols are chambered for the economical, quiest, accurate, and light-recoiling .22 LR cartridge. They come in a variety of finishes, barrel lengths, and sights.

Ruger Mark Pistol Ruger 45 Auto Pistol

Ruger .45 Auto From law enforcement to plinking, from competition to concealed carry, Ruger .45 Auto pistols are available in a configuration to meet the needs of every shooter. Durable, lightweight polymer or rugged aluminum frames are mated with blued alloy or stainless steel slides to deliver quality and value in American-made handguns.

Centerfire cartridges range from the .204 Ruger to the most powerful magnums. They have a separate primer in the base of a strong, solid brass case. They are the cartridges used for hunting larger game and self defense. Ruger pistols are chambered in 9mm, .40 S&W, and .45 Auto caliber cartridges. Ruger has just begun offering pistol models from the Hard-R line of products, beginning first with the Ruger SR9, Ruger's first striker-fired pistol. The latest addition to the Hard-R line is the LCP, an ultra-light compact pistol chambered in .380 Auto. All Ruger centerfire pistols are rugged, reliable, and affordable. They integrate the latest in design, materials, and features demanded by today's shooters.
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